We're deep enough into January now that you shouldn't have holiday related marketing appearing on your website any more. The holiday season is over, post-holiday sales are completed, and it's time to pack away all those store and decorations for another 10 months.

Although it might seem intuitive that you need to take holiday ads off your website, there's another similar and common website problem that many jewelry store owners fall into.

In a recent Daily Golden Nugget we explained that your SEO will improve if you put coming soon pages on your website with a message that says more than just "coming soon." Once found, Google will revisit these empty pages on a regular basis. When you finally do add content to the page, it will be found by Google much faster than creating a new page and publishing it the same day.

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